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THE COMMITMENT
BEHIND GREAT FOOD

OUR STORY

The Goodness Behind Great Food


 

For over 45 years, EHH Food Industry Sdn. Bhd. (EHH) has been a leading Malaysian manufacturer of noodles, beancurd, and dried products. Since our founding in 1978, we expanded globally 14 years ago with our subsidiary, Primo Products Sdn Bhd. As one of Malaysia’s top noodle producers, we are proud of our well-known brands like Cap Kunci, Noble Noodles, Key, and EhhNak. Our strong in-house logistics division ensures efficient nationwide distribution and ranks us among the top 3 food logistics providers in the country



Mission
To produce high-quality products using the best ingredients and strict manufacturing standards that can keep up with market needs and changing consumer preferences, we use R&D to create new and innovative products that enhance and grow EHH's market presence.
Vision
To be the brand of choice for delicious and premium food products in Malaysia, and internationally.
 
 
A Leading Establishment
For forty-five years, EHH has served millions their favourite noodles
Strong Product Portfolio
EHH manufactures the highest-quality standard products made from the freshest ingredients
Standards and Quality
The EHH unwavering commitment to safe and nutritions food
EHH Logistics
EHH has one of the largest distribution channels in the country
Industry Collaboration
Nurturing sustainable relationships with strategic partners
EHH Markets
Strengthening Malaysia and expanding regionally and globally
 
 
 

CORPORATE VALUES

Our Culture is Built Upon Family Values


 
Teamwork
At EHH, teamwork is our top priority. We respect each other, stay humble, and work together to reach shared goals. We bring people from all backgrounds together to tackle important challenges.
People
People are central to our operations. We value authenticity, inclusiveness, and empathy. We put aside differences and work hard to find solutions to challenges.
 
 
Ownership
We take pride in our work and always aim for excellence. We are dedicated to achieving the best results for our stakeholders and are ready to work hard to get things done.
Innovation
We think big and are always curious, seeking new ways to improve our performance. Technology is central to our organization, so we stay at the cutting edge to streamline our processes.
 

HISTORY

EHH Growth Milestones


 

CERTIFICATION

Malaysia Is A Trusted Leader In Halal Food Certification


Over the years, EHH has driven hard to understand and fulfil what is required to bring our products to the market and gain consumer confidence by adhering to industry and country regulations, standards and requirements. These certifications resonate with the EHH commitment to quality, efficiency and good governance to ensure that our consumers benefit from safe, high-quality products.